During New York Fashion Week (NYFW) many designers from around the world will travel to New York to showcase their latest collections at Fashion Week throughout the city. Fashion shows and presentations that are listed on the main NYFW Calendar usually take place at the main venues which are Spring Studios and Pier 59 Studios. However, NYFW is a time when countless brands host events, pop-ups, panel discussions and even have parties.
Simply searching “NYFW” + ( season abbreviation ) + (year) ” into any social media platform will help you find events for that current season. For Example: “FW20CASTINGS” “NYFW20” “NYFWSS20” . Let’s check out the best social media platforms to utilize when you are planning your NYFW trip.
1. Eventbrite: is perfect for finding specific events, volunteer opportunities, castings and even shows/presentations that are free to the public. In addition, networking events such as blogger/influencer brunches, photography meetups, or even parties going on in the city during the time you’re there.
2. Facebook: is a great way to look up groups that are tailored to your specific niche. Type in the search bar “NYFW (current season or year)” and all of the events and groups that are on Facebook will then pop up. Joining a Facebook group is also a great way to network with people in advance, whether it’s through a blogger group, fashion group, or even a photography group, etc. Sometimes designers will put their show dates in Facebook groups and even ask for volunteers while people will also offer to volunteer their services. In 2017, we were introduced to the founders of Fashion Mingle via a group labeled “I AM GOING TO NEW YORK FASHION WEEK”.
3. Instagram: Depending on who you follow once you get into the city will also help with last-minute events. Instagram’s Story feature has become a lifesaver when trying to find out about castings, last-minute shows, after-parties and areas of the city to avoid due to traffic.
4. Twitter: Just like Instagram, depending on the people you follow, it will depend on how quickly you will find out about a show and whether or not an event is worth stopping by. Twitter is a great tool to use to network in advance with people before getting into the city which can even lead to friendships.
5. Youtube: Now YouTube is one of those platforms that will help you prepare in advance on things to anticipate during NYFW. Watching NYFW Vlogs uploads and “How To Go To NYFW” videos can definitely help you get a better reality of what to expect during NYFW from the perspectives of models, fashion students, influencers, celebrities, and more.
6. TIKTOK: Last but not least TikTok. While TikTok started to become more popular during the quarantine era of the COVID-19 Pandemic, it is still new in the space of NYFW. After 2022, we can anticipate seeing more opportunities present themselves on TikTok. However, with that being said many content creators will still be posting their fashion week advantages on TikTok. If you are planning on attending, Consider using TikTok as a platform to network with others!
Need an email template to request show tickets? Check out our next post “How To Request Tickets in 2022 For New York Fashion Week Runway Shows.”.